AI SEO optimization for your website or online store
Search engines are getting smarter - so is your website. Optimize your online presence for AI-powered search systems like ChatGPT, Google and Perplexity to stay visible in the new era of search.
Why traditional SEO is no longer enough
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The rules of the online search game are changing fundamentally. While traditional SEO strategies remain important, AI-powered search systems such as ChatGPT, Google Search Generative Experience (SGE) and Perplexity are creating completely new challenges for your visibility.
Holistic digital experts
We are holistic AI experts, designers and programmers.
From AI-optimized content structure to technical schema implementation, as well as UX design and programming - we make your website the preferred source for AI systems.
From invisible to indispensable: your path to an AI-optimized website
A clear strategy instead of a black box. We'll show you exactly how we can optimize your
website for ChatGPT, Google and Perplexity with the help of AI SEO - and keep an eye on success together.
Frequently asked questions and answers
What is AI SEO?
AI SEO (Artificial Intelligence Search Engine Optimization) is the optimization of your website for AI-supported search systems such as ChatGPT, Google SGE (Search Generative Experience), Perplexity and Claude. The goal is to get your business mentioned in the relevant platforms when people ask for a specific service or product. While traditional SEO aims to rank in traditional search results, AI SEO ensures that AI systems understand your content, classify it as a trustworthy source and cite it in their answers. This includes structured data, optimized content architecture, E-E-A-T signals and semantic markup strategies.
Will SEO be replaced by AI?
No, SEO is not being replaced - it is evolving. Traditional SEO basics such as technical optimization, high-quality content and backlinks remain important. But the way people search is changing: instead of Google search queries, more and more users are using AI chatbots for complex questions. AI SEO complements traditional SEO to remain visible in this new search era. Successful websites in 2025 need both: traditional SEO strength AND AI optimization.
Are AI texts useful for SEO?
AI-generated texts can be a useful tool, but not the complete solution. Google and other search engines rate content according to E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness). Pure AI texts without human expertise, fact-checking and unique insights are classified as "thin content". Our recommendation: use AI for research and structure, but enrich it with real technical expertise, your own data and practical experience. Hybrid approaches work best.
How can I test whether my website is AI-optimized?
There are several methods: (1) Ask ChatGPT, Perplexity or Claude directly for your topic and check if your website is cited. (2) Use tools like Google's Rich Results Test to check your schema markup. (3) Analyze your content structure: Is it clearly hierarchical? Are FAQ sections implemented? (4) Check your E-E-A-T signals: author profiles, about us pages, source citations. Best: A professional AI SEO audit that systematically analyzes all factors.
Which structured data is important for AI SEO?
Particularly relevant are: Schema.org markup (Organization, Product, Article, FAQ, HowTo, Review), JSON-LD for machine-readable data structures, Open Graph tags for social sharing, and specialized schemas depending on the industry (Recipe for food, Local Business for local businesses, etc.). AI systems use this structured data to quickly capture and correctly interpret content. The better structured, the higher the chance of being cited.
Which AI search engines should I prioritize?
As of 2025, the most important are: (1) Google SGE (Search Generative Experience) - has the greatest reach thanks to Google integration. (2) ChatGPT (Search) - used by millions for research. (3) Perplexity - specializes in fact-based answers with sources. (4) Microsoft Copilot - integration in Windows and Office. Claude is also relevant for B2B. Our strategy: We optimize across platforms according to best practices that work for all LLMs.
Which CMS systems do you prefer to work with for AI optimization?
We prefer to work with Webflow or Shopify.
